Foiled Cupcakes

Foiled Cupcakes needed a collateral piece that could be used as a menu that shows off their unique gourmet cupcake flavors, but that also gave the background and special features as a delivery-only customizable cupcake service.

I designed a brochure and menu that was simple to print, simple to distribute and simple to use for multiple situations. I wanted the brochure to be fun and fit into their brand, while showing off their beautiful photography and getting a lot of info onto the pages.

I also helped finalize Foiled’s “Quippie”, which are small printed tabs that can be customized with color, fonts, logo and images. I created their standard templates that are used in all of their cupcake orders, and designed fun patterns that help to extend the branding on the backs of the Quippies.

I have also created simple ‘Thank You’ cards with custom illustrations and blank inside to add to their stationary collection.